Selling Today's Candidate
Two-Hour Summary
Candidates' expectations about your organization can be strongly influenced by their experience of your interviewing and hiring process, which can get derailed at many points along the way. Selling Today's Candidate addresses how to effectively sell the opportunity to potential hires while building on the skills learned in the Effective Interviewing!® or Interviewing Today's Worforce® programs. In this fast-paced, interactive session, you will learn how to:
• Apply the Principles of Effective Selling
• Sell Your Organization to the Candidate
• Create Personalized Selling Messages
• Keep Your Interviews Legal
• Use Probing Questions to Discover Candidate's Motivation
• Identify Selling Opportunities
• Sell to Candidate’s Competencies
• Address Negatives in a Positive Way
• Convince the Skeptical Candidate
• Develop a Team Strategy