Selling the opportunity to top candidates means having the right message.

Interview Training

Selling Today's Candidates

Selling Today's Candidate will improve your ability to recruit and hire top talent in a competitive market. Selling the right candidate on a job opportunity requires the same level of planning and focus as the interview. Today's candidates draw on new as well as traditional values in considering your offer. The successful application of candidate-focused selling techniques requires understanding a candidate's values and motivation. You will learn how to develop and apply these techniques in this advanced seminar, which builds on the skills learned in Effective Interviewing!®

Diagram on how to recruit talent by selling the value of three paychecks

Three Paychecks

To convince the right candidate to join your organization, consider relating potential opportunities to the “Three Paycheck Formula.” Try to use all three paychecks, but if you can't compete on one, then emphasize the other two paychecks.

Interactive format to help recruit top talent

Highly Interactive Format

Practice the new interview techniques while receiving immediate feedback and view a live demonstration.

Training support to help recruit the best talent

Continuous Training Support

Reinforce your application of these skills after the seminar with one-year access to the HirePath® Online Interview Tools.

This seminar to increase your recruitment of top talent is available in a two-hour format delivered onsite at your location.

Selling Today's Candidate Two-Hour Summary

In this fast-paced interactive session, you will learn how to:

1Apply principles of Effective Selling

2Sell Your Organization to the Candidate

3Create Personalized Selling Messages

4Use Probing Questions to Discover Candidate's Motivation

5Identify Selling Opportunities

6Sell to Candidate's Competencies

7Overcome Objections and Concerns

8Address Negatives in a Positive Way

9Convince the Skeptical Candidate

10Develop a Team Strategy

This recruitment interview training is approved for credit towards PHR, SPHR, and GPHR recertification

This program has been approved for credit toward PHR, SPHR, and GPHR recertification through the Human Resource Certification Institute

"I found the process of using a candidate’s answers to develop new selling questions and identify motivational hot buttons very useful."

- Vice President, Morgan Stanley

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